Kept.
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The system of record for emerging managers

The record that keeps itself

Kept reads partner email, meetings and founder updates, and writes the record for you: deals, relationships and portfolio numbers, each traced to the page it came from. Built for solo GPs and lean partnerships.

Request early accessSee pricing

No manual entryEvery number sourcedFrom $99 a month per firm

KeptExample data · try it
Deals
All deals· 8Drag a deal to move it

Sourced3

Kestrel Bio

Seed · $5M
AKAnika Kapoor
email

Lumen Freight

Pre-seed · $1.5M
JRJordan Reyes
WhatsApp

Quarry AI

Seed · $3.5M
AKAnika Kapoor
Slack

First meeting2

Nimbus Ledger

Seed · $4M
AKAnika Kapoor
calendar

Tidewell

Series A · $10M
JRJordan Reyes
Meet notes

Partner meeting2

Halcyon Grid

Series A · $8M
JRJordan Reyes
calendar

Ferrow

Seed · $3M
JRJordan Reyes
email

Term sheet1

Orbit Labs

Series A · $12M
AKAnika Kapoor
email

Sources

Kept reads the work you already do in Gmail, Google Calendar, Google Meet, WhatsApp, Slack, Decks & updates.

Early access

pipeline_FINAL_v7.xlsx
Last edited 3 months ago
Priya RamanMon 09:14
Q3 update and deck
ARR closed September at$2.4M
Never reaches the sheet
The record nobody keeps · fictional companies

The problem.

Every CRM needed someone to type. So nobody did.

Your CRM shows the last time someone remembered to update it. The pipeline is a guess. The portfolio is a snapshot from a quarter you’ve already forgotten.

Scattered across every inbox

The last call with Halcyon Grid is in one partner’s inbox. The deck lives in a Drive folder. The runway in your model came from an email nobody tagged. The record is everywhere and nowhere.

One live, sourced record

Kept reads that call, that deck, that email. It writes the record and links every figure to where it came from: runway of 18 months, traced to the Q3 update Halcyon Grid sent on 14 October.

Record. Sources. Signals.

Three things your CRM never managed to do

Kept keeps the record current, traces every number to its source, and tells you what needs attention before you have to ask.

The record stays current

Every email, meeting and update that touches a company flows into the record. No one enters data. The record just stays true.

Every number shows its source

Runway, ARR, headcount. Every figure in Kept links to the email, deck or update it came from. No number floats.

Kept tells you first

When a deal goes quiet, when runway tightens, when a meeting is coming up, Kept flags it before you have to chase it.

How it works.

Connect your tools.
Kept handles the record.

  1. 01

    Connect your channels.
    Takes two minutes.

    Link Gmail and Google Calendar, then Google Meet and Slack when you’re ready, and forward WhatsApp notes to Kept. Exclude any label, domain or channel. No migration project.

    about 2 minutes
  2. 02

    Kept organises it.
    Sources stay attached.

    Kept reads each message, meeting and document against the companies in your record. It extracts the numbers, links each one to its source and writes the update. Current within an hour.

    current within an hour
  3. 03

    You correct once.
    The fix holds.

    When Kept gets something wrong, fix it in the record and say why. The correction sticks, and Kept reads it your way next time.

    learns from edits
Pipeline
Halcyon GridGrid-scale battery software
StageFirst meetingPartner meetingcalendar · 2 Oct
RoundSeries A · $8Memail · Mon
ARR—$2.4M
Next stepIC memo by Frimeeting notes
Activity
Example · fictional companies

It learns your firm.

Kept read 22 months of runway. You corrected it to 18, because their number leaves out the bridge note.

app.kept.vc/portfolio
CompanyRoundRunwaySource
Halcyon GridSeries A22moMarch update · p.2
FerrowSeed16moemail · 30 Oct
TidewellSeries A20moMeet notes
BrightwaterPortfolio14moQ3 update · p.4
Rule saved. Now applied to every company
Why the change?
Save

Signals.

Kept tells you
before you ask

When a deal goes quiet, Kept flags it. When a figure in your record doesn’t match the latest update, Kept shows you the gap, and exactly where each number came from.

Brightwater
RunwayWarning
months
Updates
Q3 updateemail · today
9:41
Tuesday, October 21
9:41
Brightwater runway warningnowDown from 21 to 14 months.
Meeting briefThu 13:30

Halcyon Grid partner meeting in 30 minutes

  • IntroMaya Okafor at Northlake made the intro on 28 Sep.
  • HistoryYou’ve co-invested with Northlake twice: Ferrow (Seed, 2024) and Tidepool (Seed, 2025).
  • OpenTheir partner asked about gross margin in last week’s thread. No answer yet.
Fromcalendar · Thu 14:00email · 29 Octdeal record
Gone quiet19 days

No word from Orbit Labs for 19 days

Last touch: you sent term sheet comments on 19 Oct. No reply and no meeting booked.

FromGmailcalendar

Example signals · fictional companies

For founders.

Your raise, kept.

Founders get the same record, built from their own inbox. Updates go out with tracked data-room links, and land on your investor’s record with their sources attached.

  • Pipeline built from your inbox.Every conversation with an investor flows into a pipeline Kept builds and maintains. No spreadsheet to update between meetings.
  • Investor updates with tracked opens.Send investor updates from Kept with data-room links attached, and see who opened what.
  • Free when your investor is on Kept.If a firm that backs you uses Kept, Raise is free for as long as they do. Otherwise it starts with a free trial, then $19 a month, cancel anytime.
Request founder access

Example data · Halcyon Grid · Series A

$5.0M of $8M soft-circled

updated from inbox
63%Target $8M
Investors in the example raise
InvestorStatusAmountLast touchViews
Northlake VenturesTerm sheet$2.5M2 days ago9
Fieldline CapitalDiligence$1.5MYesterday14
Arc & AnchorPartner meeting$1.0MToday4
Second HarbourChase—16 days ago1

Pricing.

One price for the whole firm.

Priced per firm, not per seat, so the people who feed the record never cost extra within your band.

Founding firmsFirms that join during early access keep early-access pricing for their first 24 months, including when they upgrade, as long as their subscription stays active.

Solo

$99per month

1 person

  • Records that fill themselves
  • Capture from email, calendar, Meet and Slack, plus WhatsApp notes you forward
  • Portfolio metrics from decks and updates, sourced to the page
  • Signals and meeting briefs
  • Export anytime as CSV or JSON
Request access

Team

Most firms start here

$349per month

Up to 5 people

  • Everything in Solo
  • Up to 5 people on one record
  • Permissions per record
  • Free Raise for your portfolio founders
Request access

Fund

Customfor larger teams

More than 5 people

  • Everything in Team
  • Any team size on one record
  • MCP access for Claude, ChatGPT and your own agents
  • Row-level permissions
  • Priority onboarding
Talk to us

Kept is in early access, by request. When your access is ready, every plan starts with a free trial. Prices in USD, excluding tax.

Compared.

Kept vs. how you work today

Kept.Legacy VC CRMSpreadsheet
Who updates the recordKept, from your email, calendar, meetings and forwarded WhatsApp notesYour team, by hand or with rules to maintainWhoever remembers
Time to usefulWithin an hour of connecting GmailWeeks of setup, imports and trainingImmediately, then it drifts
WhatsApp deal notesForward a note and Kept files it on the deal, person or introNot capturedCopied in by hand
Portfolio metricsRead from decks and updates, with page sourceManual entry or a separate moduleCopied in, source lost
How you ask a questionSearch the record, or ask from your own AI tool via MCPBuild a report or a saved viewFilter and hope
Founders on the same systemYes, and Raise is free for your portfolio foundersNoNo

Your data.

Your record
stays yours.

You set the permissions. You choose what Kept reads. You export anytime. Every field traces back to a real email, meeting, message or document.

  • Confirm before any change

    Kept proposes changes to anything you entered and waits for your confirmation before writing. You are the authority on the record.

    you confirmed

  • You choose what’s read

    Connect only the channels you want. Exclude any label, domain or chat. Kept reads what you allow.

    excluded · 3 labels

  • Permissions per record

    Control who on the team sees each record. Keep term sheet details or sensitive notes with the people who need them.

    visible to · partners

  • Export anytime

    Export the complete record as CSV or JSON at any time, on every plan. Your data is yours in full.

    CSV · JSON

FAQ.

Questions, answered

Do I have to replace my current CRM on day one?

No. Most firms run Kept alongside what they already have at first. Kept reads from day one and builds the record as new work comes in, so there is nothing to migrate. We don’t force a switch, and you can export everything as CSV or JSON at any time.

What does Kept actually read?

Gmail threads, Google Calendar invites, Google Meet transcripts, the Slack channels you connect, WhatsApp notes you forward to Kept, and the decks and founder updates that arrive through them. You choose which to enable and can exclude labels, domains and channels. Kept reads only what you allow.

Will Kept change data without asking?

Kept adds new information with its source attached. It never overwrites something you entered or edited without showing you the exact change and waiting for you to confirm. And when you correct a figure, the correction holds.

Is there a free trial?

Yes. Kept is in early access, so start by requesting access. When your access is ready, every plan begins with a free trial, for firms and for founders, so you can connect your inbox and see your record fill in before you pay.

How much does Kept cost after the trial?

Kept is priced per firm, not per seat. Solo is $99 a month for one person, Team is $349 a month for up to 5 people, and Fund, for teams of more than 5 or firms that need MCP access and row-level permissions, is priced with you, so talk to us. Raise is free for founders whose investor is on Kept, and $19 a month otherwise, cancel anytime. Firms that join during early access keep early-access pricing for their first 24 months, including on upgrades, as long as their subscription stays active. Prices in USD, excluding tax.

Early access.

Start the record.
Let it keep itself.

Connect in minutes, with no migration. Kept starts reading the moment you link your first channel. We’re opening access to a small number of firms and founders at a time.

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